The inaugural INSIDE Automotive event took place at Hedsor House in partnership with Dan Howson Ltd on 26th April 2016.
Curated by Formula E’s Nicki Shields and British Racing Driver Matt Howson, this VIP event was a fun filled informative day packed full of panel discussions, classic car displays and activities.
Click on photo for more imagery courtesy of Dominic James
Set amongst the stunning architecture and grounds of Hedsor House, INSIDE Automotive set out to have big conversations around applied technologies, the automotive industry and the role of marketing in motorsport. VIP guests were able to enjoy displays of supercars, classics, 4x4 test drives with Nene Overland, networking opportunities and the chance to mix with the cream of motorsport's fresh young talent, industry experts from Williams Racing and automotive legends.
Panelists included Adrien Tambay (Audi DTM), Oliver Webb (ByKOLLES LMP1 2016 & ELMS Champion 2015), Matt Howson (Le Mans 24 Hour LMP2 Champion 2015), For the Love of Cars presenter Ant Anstead, BT Sports' Tom Gaymor and Channel 4's F1 pundit Karun Chandhok (Formula 1, Red Bull & Team HRT/Lotus).
Joining us for the event were some automotive legends including Freddie Hunt and Paddy Hopkirk. One lucky prize winner walked away with a Bentley Factory Tour courtesy of HR Owen and Tesla wowed guests with their incredible Model 3.
Quite a day...